Saundarya Shastra in the Digital Age: Crafting Content with Grace and Truth

Introduction

A warm welcome to Illuminating Education: Research, Awareness, and Meditation in the Classroom, a special podcast series brought to you by Bharatversity in collaboration with Osho Fragrance, I’m your host, Dhwani Shah.

Today, we explore the intersection of ancient aesthetics and modern communication. I am deeply honored to introduce our guest, Upasana Tendulkar. Upasana is a multi-faceted visionary – a Bharatanatyam dancer, an MBA from Cardiff University, and a dedicated researcher of the Nāṭyaśāstra.

As the founder of Dancing Tales, she has pioneered the integration of performing arts with corporate HR strategies and life skills. From facilitating Faculty Development Programs for the Ministry of Culture to her recent TEDx talk on Being in the Moment, Upasana’s work bridges the gap between eternal Indian wisdom and contemporary science.

In an era of fleeting digital trends, she joins us to discuss a profound topic: Saundarya Shastra in the Digital Age: Crafting Content with Grace and Truth. Please join me in welcoming a leader who is truly redefining how we move, learn, and express ourselves with authenticity.

Welcome, Upasana!

Topic Covered:

  1. The Intersection: You have an MBA from Cardiff and a deep mastery of Bharatanatyam. How do the principles of the Nāṭyaśāstra inform your approach to modern corporate HR and communication?
  2. Defining Saundarya Shastra: For our digital-native audience, how do you define Saundarya Shastra (the science of beauty/aesthetics), and why is it more relevant than ever in an era of filters and algorithms?
  3. Grace vs. Viral Trends: Digital content often prioritizes “shocks” to gain attention. From the perspective of Dancing Tales, how can creators craft content that is both impactful and full of “Grace and Truth”?
  4. The Science of Presence: Your TEDx talk focused on Being in the Moment. What is one practical “performer’s secret” educators or professionals can use to stay grounded while navigating digital distractions?
  5. The Future of Expression: As you facilitate programs for the Ministry of Culture, what is your vision for how traditional Indian wisdom can help the next generation express themselves with more authenticity?
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